Design is one of the most powerful of human inclinations as it gracefully combines together two concepts: teamwork, and serving others. No designer ever truly works alone, and the purpose of design is to serve a function for the end-user. Whether designing a product, an image, or an idea, the designer’s role is problem solving through creativity. By its very nature, design transforms creativity into a tangible outcome – linking thought with action. This video covers a wide array of British designers who shaped the world through their designs and received the Prince Philip Designer’s Prize for their work. Enjoy!